7 Benefits Of Location Tracking For Businesses
Thanks to emerging technological trends, you can keep track of your business operations from your mobile device or
office devices. Businesses incorporate location-tracking strategies into their operations for various reasons. One
of them is to control and monitor goods in transit. Also, it’s a precautionary safety measure that guarantees you
can keep track of your interests.
As such, location tracking for businesses is ideal. For instance, management
systems such as the Global Positioning System (GPS) are valuable navigation tools if you’re in the transport
business. Installing them on your fleet vehicles is a great call.
The trackers come in the form of software
and mobile apps that you install on your mobile devices. One example is the iPhone tracking app, which is compatible
with several business models. Their speed and accuracy make them a hot sale to numerous businesses.
If you
want to explore the world of location tracking for businesses, read on for some of the benefits:
1. Reduce Administrative Burden
If you’re overwhelmed by maintaining paperwork and business records, it’s time to use location trackers. The tracking
devices automatically store information and update inventories, significantly reducing tedious administrative tasks
like stocktaking.
You also won’t need to keep calling your drivers and asking for updates on their location.
Most trackers have a consolidated dashboard that provides relevant information. Additionally, you won’t have to
assign fleets manually. You can tell from your dashboard which vehicles are available for deliveries.
2. For Efficient Route Planning
Another advantage of location trackers for your businesses is that they are a significant source of valuable data.
For instance, they can record locations, road conditions, fuel usage, and any stops made during a trip. The trackers can also help identify shorter routes toward the same destination, contributing to excellent delivery route planners. Such information is necessary when planning the
best routes for your transport vehicles.
Remember, the longer the route, the more operational costs you incur.
Efficient route planning is a strategic way to capitalize on your business fleet costs.
3. Promote Safety
Long-distance transport vehicles are susceptible to theft. Mainly, this is influenced by the condition of the roads
traversed during the journey. In most cases, bushy and forested areas are hotspots for cargo theft. If your fleet
spans such areas, installing tracking devices is best.
If your cargo is stolen, the tracking devices can help
you set a tracking trail and recover your stolen goods. It’s also a safety precautionary measure for your drivers.
You can tell their real-time location from the tracking devices.
4. Increase Driver Accountability
If your driver is having difficulties explaining fuel misuse, it’s high time you embrace location tracking systems.
Chances are they might be using business vehicles for personal transport uses.
Alternatively, they could make
unnecessary stopovers to pick up and drop off people en route. Such practices could inconvenience your customers.
With location tracking systems, you increase your driver’s visibility. This reduces laxity and ensures there’s no
idle time.
5. Improve Customer Satisfaction
One thing that customers hate is delayed deliveries. It’s even worse when your customer calls to follow up on
delivery, and you can’t provide accurate information. You can avoid inconveniencing your customers by installing
trackers on your vehicles. This way, you’ll be able to give accurate data on the location of deliveries to your
customers.
In e-commerce, customers can track their deliveries. You can notify them via SMS of the delivery
schedules relying on accurate data from the tracking devices. Such practices give you a competitive edge over your
competitors. Additionally, you also increase customer retention by offering the best services.
6. Lower Operational Costs
Installing tracking devices on business vehicles is another excellent way to reduce operational costs. Most of the
maintenance costs can be significantly reduced if you monitor the locations of your vehicles.
For instance, if
a car deviates from its common route to a rough road, you might have to deal with constant repairs and servicing.
With the trackers, you can monitor how often the vehicles are used and if the reasons are appropriate. This way, you
maximize fuel use and don’t incur extra costs on servicing your vehicles regularly.
7. Automated Real-Time Alerts
One of the major concerns when operating transport vehicles is untimely breakdowns. Constant breakdowns reduce
productivity. However, if you install trackers, they can help notify drivers of vehicle malfunctions.
Besides,
alerts can help reduce detention time. If a vehicle is almost at the loading bay, it can notify the loaders,
reducing wait time. Such notifications are encouraged with busy warehouses. Other uses of alert systems on location
trackers include the following:
- On and off engine ignition alerts
- Fuel alerts
- Careless driving alerts or speed alerts
- Bypass alerts
You need to ensure the alert systems are compatible with your business. Note that installing and maintaining the tracking systems cost the business some money. Identifying what works best for your business is the only way to make an informed decision. Stay ahead of the game with CameraMatics, a state-of-the-art fleet safety solution that offers real-time alerts.
Conclusion
Location tracking is appropriate for most businesses. Now, you know the benefits of incorporating location tracking systems for your business. If you operate in the transport or delivery business, tracking your fleet movements is best. You can also monitor your staff performance, which results in improved productivity.